In the guise of her alter-ego Gwen

Comedian Rachel Baker has won the Dabbers Bingo comedy caller contest, performing as her high-energy, dance-loving alter-ego Gwen.

The contest tests comedians on their ability to combine stand-up with hosting a game of bingo. This year’s final was the first in the competition’s history to feature an all-character line-up.

Baker takes home a £1,500 cash prize and work at the bingo chain.

She said: ‘With such fierce and creative competition, I am honoured that Gwen won. It’s been so fun to try out new songs and dances in all the different rounds and Gwen has learned a lot throughout the process. It’s been a joy bringing Gwen to a new crowd.’

And in character as Gwen, she added: ‘I’ll be spending the whole £1,500 on my erotic gnome collection.’

Dabbers managing director Jonny Unknown said: ‘This girl’s got that magic dust. Rachel – aka Gwen – owned the room. Some performers are simply made for the stage, and she lit it up from the moment she walked on. Naturally funny, effortlessly charismatic, and impossible to take your eyes off. I can’t wait to start working with Rachel. ‘

Character comedian Nerine Skinner, performing as Sadie The Motivator, was named ‘judges’ fave’.

She said: ‘I’d never hosted bingo before this competition, and to be recognised for my hosting skills and my work as a character comedian by industry professionals is something I’m really proud of.’

Friday’s final in Houndsditch, East London, was hosted by comedian Katie Pritchard. The other finalists were Tara Boland, performing as Dusty Creases, and Paul Aitchison, performing as Klaus Fantastiche.

Baker has previously been a finalist in the Sketch Off Awards 2025 and won the Luke Rollason character bursary. She will perform Rachel Baker Presents: Gwen – This is Not a Pyramid Scheme at Hoots @ Nicolson Square at the Edinburgh Fringe from August 20.

Published: 20 Jul 2026