New Fairtrade product

Harry Hill is launching his own brand of salted peanuts.

He has teamed up with Fairtrade company Liberation to launch Harry’s Nuts! And has designed the packaging himself.

The 59p bags will be available in pubs, clubs and Sainsbury's this autumn.

The TV Burp comic will make no profit from the venture, to ensure as much money as possible goes to Latin American and African growers.

Hill said: ‘I love salted peanuts myself and feel I am doing a service to snackers everywhere who want to know the farmers who grew what they are eating have been paid a fair price.’

Liberation, which is art financed by Comic Relief, was launched at the end of last year.

Published: 4 Aug 2008